How to Do Blogger Outreach for Links

Outreach is the 'sales' part of link building. The days of sending 1,000 generic emails are over; those emails now go straight to spam. To get a response, you need to prove you’ve actually read their blog. Your pitch should start with a specific compliment about their recent work, followed by a clear, concise 'ask' that explains how they benefit. Whether it's a guest post idea or a link to a new data study, the focus must be on their audience. pSeoMatic helps by providing you with high-quality, data-backed pages that you can confidently pitch to even the most selective bloggers, knowing your content is up to their standards.

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• Use their name! 'Hi [Name]' is 10x more effective than 'Hi Team'.
• Offer to promote their blog on your social channels in exchange for the collaboration.
• Check their 'Contact' page or social media for their preferred way to be reached.

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